This ambitious, diverse, inclusive and passionately political album puts the band face-to-face with a VIP roster of global ambassadors of music, some of whom are recent immigrants and refugees to Canada, as well as important Indigenous voices. All are masters of world music who communicate with each other through the global language of sound.Continue reading Sultans of String go global with local ambassadors of world music [article | video]
The global music business is experiencing demonstrable growth for the first time since the 1990s, and according to the International Federation of the Phonographic Industry (IFPI) sales of music reached US$17.3 billion in 2017 an increase of 8.1% on 2016. But this increase in the global marketplace is not representative of certain areas of the world. In particular, popular music in Africa has benefited from shrewd independent artists and self-promotion, largely through global social media channels such as Mdundo, which covers East Africa and allows artists to upload their music themselves.